Trust & compliance
The instruments.
Named checks with named mechanisms — what runs, when it runs, and what happens when it fails.
TPS & CTPS screeningEvery outbound call is looked up against the TPS and CTPS registers first. A lookup that fails blocks the call rather than risking it.re-screened · every 28 days
AI disclosure — Article 50Voice, email and WhatsApp all say out loud that you're talking to an AI. On voice it's locked on for any UK or EU number, whatever a bot's own settings say; on email and WhatsApp it's been on by default since the Article 50 deadline passed.voice · email · WhatsApp
Right to erasure, everywhere at onceOne erasure request removes a contact's data from call records, WhatsApp conversations and email in a single pass — not three separate processes chased down one at a time.
PECR consent classificationEvery contact is classified corporate, individual or unknown before it's called or messaged. Where it's genuinely unclear, the stricter rule wins — treated as an individual — and a classification error blocks the touch rather than guessing.
Calling hours by jurisdictionCalling windows are enforced in the prospect's own local time, not head office's.GB · IE · DE · FR
One opt-out, every channelOpt out on a call, an email or a WhatsApp message, and every other channel honours it — future dials included. One decision, not four.
Do-not-call listEvery organisation keeps its own do-not-call list, checked before every dial. A lookup failure blocks the call rather than risking it.
Banned languageEvery generated subject line, email body, WhatsApp draft and call briefing is screened before it exists. One violation fails the whole batch it belongs to, not just the offending line.
Cadence capTouches are counted across every channel combined, and checked twice — once when a sequence is designed, so nothing above the cap can even be generated, and again the moment before anything sends.3 touches · per week
UK data residencyVoice and email data are held in the UK — a declared setting on the infrastructure itself, not a line in a policy document.UK · data residency
Every call renders its own evidence pack on the record itself — the disclosure that ran, the screening result, and the behaviour checks that passed — visible to your team, and ready to show anyone who asks.
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